An RFP, or Request for Proposal, is where brands or clients outline their needs for a specific marketing project, and agencies or consultants provide proposals based on it.

Templated slides that outline the dates, copies and various types of graphics for publishing content across various social media platforms.

A calendar including both content plan and media plan which is to plan, organize, and track buying media activities across various digital channels.

SOP (Standard Operating Procedure) at a digital marketing agency between a client and an account management team for setting up smoother & accurate workflow in advanced.